Professor Anna Feigenbaum is a distinguished expert in the realm of digital and data storytelling, with a particular focus on health and science communications. Her expansive career includes consultancy roles and leading training sessions for organizations such as the NHS, local councils, NGOs, and universities globally. As the author of "The Data Storytelling Workbook," she provides evidence-based techniques for crafting emotive and effective data narratives.
Her groundbreaking work in data storytelling has been recognized and funded by prestigious entities including UKRI, the Wellcome Trust, the British Academy, the US Embassy, and the United Nations. Her research has not only informed journalistic reporting but also influenced NGO strategies, leading to successful projects like Webby Award-winning data storytelling initiatives, engaging web-comics, and notable museum exhibitions.
As a prolific author, Professor Feigenbaum has contributed to numerous peer-reviewed books, chapters, and articles, focusing on humanizing data and its storytelling aspects. Currently, she is the co-director of the Centre for Science, Health, and Data Communications Research at Bournemouth University, where she also serves as a Professor in Digital Storytelling. Her professional development suite, "Data and Digital Leadership," is widely acclaimed, and her public engagement and media activities extend her influence beyond academia into broader public discourse.
