THE EVENT NEXUS PRESENTS

Advanced Writing & Editing
Virtual Conference

Better Reporting. Stronger Storytelling. Sharper Editing.

 

Join The Event Nexus for a two-part virtual conference built for communicators who need to gather better information, tell stronger stories, and adapt their work across today’s most important channels.

Day One features expert-led sessions on reporting fundamentals, using AI to strengthen research, shaping clear and memorable stories, delivering content through podcasts, building video-first storytelling strategies, and understanding the role of strong editorial judgment.

One week later, we return for a focused review session where attendees can submit written, audio, or video work for practical feedback and critique from selected speakers.

Thursday, June 11 & Thursday, June 18, 2026
June 11: 12:00 – 4:00 P.M. ET  |  June 18: 12:00 – 2:00 P.M. ET
Live Virtual Sessions
Register Today

How This Conference Approaches Writing & Editing

Strong communication doesn’t start with writing—it starts with reporting. The ability to gather the right information, shape it into a clear story, and deliver it across multiple platforms is what separates average communicators from trusted ones.

This conference is built around that reality. The first session brings together experienced communicators to cover reporting, storytelling, editing, and distribution in today’s environment—where written, audio, video, and AI-supported workflows all play a role. One week later, we return for a focused review session, where attendees can submit work and receive practical feedback and critique.

This conference focuses on:

Gathering better information through disciplined reporting · Using AI to support research without replacing judgment · Structuring stories that are clear, memorable, and actionable · Adapting storytelling across written content, podcasts, and video platforms · Understanding how distribution channels shape the message · Applying editorial thinking to improve clarity, tone, and credibility · Recognizing why strong editing is essential to every communication team

Day 1: Full conference sessions (12:00–4:30 PM ET) · Day 2: Writing, audio, and video review session (12:00–3:00 PM ET)

Writing Doesn’t Fail Because of Tools

It Fails When the Story Isn’t Clear

Storytelling across written, audio, and video formats

Even strong ideas fall flat when reporting is weak, structure is unclear, or the message isn’t adapted for the platform. This conference focuses on building strong editorial foundations first—then applying them across modern channels, including AI-assisted workflows, podcasts, and video.

Build stories that hold up—no matter where they’re delivered.

 

Why You Should Attend

  • Strengthen your reporting foundation by learning how to gather the right information, ask better questions, and build stories that are grounded in substance—not assumptions.

  • Tell clearer, more compelling stories using proven storytelling structures that make your communication easier to understand, remember, and act on.

  • Use AI to support your work—not replace it by learning how to guide AI tools for research and content development while maintaining editorial judgment and credibility.

  • Adapt your writing across platforms including articles, podcasts, and video—so your message holds up no matter where it’s delivered.

  • Understand the role of strong editing in shaping tone, improving clarity, and ensuring consistency across all communications.

  • Apply what you learn in a live review session where selected attendee work—written, audio, or video—is evaluated and refined with direct feedback.

This conference is for communicators who want to move beyond surface-level writing and develop the reporting, storytelling, and editorial discipline needed to produce work that holds up in any format.

REGISTER FOR THE CONFERENCE

 

PRICING

Register as an Individual, Small Team (2–5 people), or Large Team (6–10 people)

Individual Access For Individual Professionals
$495
per person
Register Now
Purchase

Build stronger stories through better reporting and sharper editing.
Learn how to gather the right information, structure it clearly, and deliver it across written, audio, and video channels.

Small Team Access For Small Teams
$795
for 2-5 people
Register Now
Purchase

Perfect for small teams improving reporting, storytelling, and editing.
Build shared discipline around how you gather information, shape stories, and deliver content.

Large Team Access For Organizations
$995
for 6 to 10 people
Register Now
Purchase

Ideal for larger teams standardizing reporting, storytelling, and editing.
Align your team around clear, consistent approaches to developing and delivering communication.

WRITING DOESN’T CREATE TRUST — DISCIPLINE DOES.WHEN REPORTING IS STRONG, STORIES ARE CLEAR, AND EDITING IS DISCIPLINED, COMMUNICATION STOPS CHASING ATTENTION AND STARTS EARNING TRUST.

AGENDA

All Sessions Listed in Eastern Time. Agenda Subject to Minor Adjustments.

REGISTER HERE
AGENDA

Advanced Writing & Editing Virtual Conference Schedule

Day 1: Thursday, June 11, 2026 · 12:00–4:30 p.m. ET

 
 
12:00–12:40 ET How to Be the Best Reporter in Your Organization
Jim Ylisela headshot
Jim Ylisela

No matter the platform, memorable stories begin with strong reporting. Jim Ylisela opens the conference with the fundamentals of gathering good information—and the right information—before writing begins.

You’ll learn how to:

  • Ask better questions that uncover stronger material
  • Identify what information matters most to your audience
  • Build stories people remember by starting with better reporting
Read Bio →
12:40–12:45 ET · Transition
 
12:45–1:25 ET How to Use AI to Be a Better Writer
Steve Crescenzo headshot
Steve Crescenzo

AI can support reporting when it is guided well. Steve Crescenzo will show how to train your chatbot to deliver better information, sharper questions, and more useful starting points for communication work.

You’ll learn how to:

  • Use AI to prepare for interviews and research
  • Train your chatbot to surface better source material
  • Keep human judgment at the center of the reporting process
Read Bio →
1:25–1:30 ET · Transition
 
1:30–2:10 ET Fundamentals of Good Storytelling
Jim Ylisela headshot
Jim Ylisela
Tom Corfman headshot
Tom Corfman

Good storytelling is structure, judgment, sequence, and clarity. Jim Ylisela and Tom Corfman break down how communicators can turn information into stories people understand and remember.

You’ll learn how to:

  • Find the real story inside complex information
  • Structure stories for clarity and retention
  • Use storytelling to make communication more actionable
Read Tom’s Bio →
2:10–2:15 ET · Transition
 
2:15–2:55 ET How to Deliver News with a Daily Podcast
Nancy Johnson headshot
Nancy Johnson
Nick Lanyi headshot
Nick Lanyi

Using a daily podcast from the College of American Pathologists as a case study, Nancy Johnson and Nick Lanyi show how organizations can deliver news in a format that is consistent, useful, and audience-friendly.

You’ll learn how to:

  • Turn organizational news into repeatable audio content
  • Balance editorial judgment with production realities
  • Build a podcast format that serves the audience consistently
Read Nancy’s Bio → Read Nick’s Bio →
2:55–3:00 ET · Transition
 
3:00–3:40 ET YouTube Is the Biggest Channel There Is
Justin Allen headshot
Justin Allen

Video is no longer optional. Justin Allen explains how communicators can adapt stories for YouTube and other video platforms without losing clarity, credibility, or purpose.

You’ll learn how to:

  • Think about YouTube as a storytelling channel, not just a video library
  • Adapt written stories for video-first audiences
  • Match message, format, and platform for stronger engagement
Read Bio →
3:40–3:45 ET · Transition
 
3:45–4:25 ET Why Everyone Needs an Editor Panel

The day closes with a panel discussion on the role of editing in modern communication—why it matters, what it protects, and how it improves every format from written content to podcasts and video.

Discussion topics include:

  • Why editing is more than grammar and proofreading
  • How editors protect clarity, tone, credibility, and consistency
  • What strong editorial judgment looks like across platforms

*Panel members coming soon*

 
4:25–4:30 ET Closing Remarks
Bonus Review Session

Thursday, June 18, 2026 · 12:00–3:00 p.m. ET

Applying Reporting, Storytelling & Editing to Real Attendee Work

One week after the main conference, attendees will return for a live, practical review session focused on application. Participants will be invited to submit examples of their own written, audio, or video work in advance. Selected submissions will be reviewed and critiqued by event speakers, with an emphasis on improving reporting, structure, clarity, storytelling, editing, and delivery.

This session is designed to move beyond theory. Instead of simply talking about better communication, attendees will see how the principles from Day 1 apply to real work. The review may include written articles, internal announcements, executive messages, podcast scripts or segments, short videos, YouTube concepts, or other communication pieces submitted by attendees.

During this session, attendees will see how to:

  • Evaluate whether a piece of communication is built on strong reporting
  • Identify where a story needs more focus, structure, or audience clarity
  • Strengthen headlines, leads, transitions, tone, and calls to action
  • Understand how editing improves credibility, consistency, and impact
  • Adapt feedback across written, audio, and video formats
  • Apply the lessons from Day 1 to real communication challenges

Submission is optional. Attendees do not need to submit work to benefit from the session. Observing the critique process will help participants recognize common communication issues, understand how experienced editors and storytellers think, and bring stronger judgment back to their own teams.

Details on how to submit work for possible review will be provided to registrants before the event.

What You Receive With Registration

A practical, instructor-led virtual conference designed to help communicators report better, tell stronger stories, edit with discipline, and use modern platforms — including AI, podcasts, and video — to earn attention and trust.

  • ✓ Live access to the full virtual conference — attend from anywhere and learn from experienced writers, editors, communicators, and content leaders.
  • ✓ Reporting fundamentals for communicators — learn how to gather the right information, ask better questions, and build stories people remember.
  • ✓ AI-assisted reporting strategies — discover how to train and use AI tools to surface better information, sharpen your thinking, and support stronger storytelling.
  • ✓ Storytelling fundamentals — practical guidance on shaping information into clear, compelling stories with structure, purpose, and momentum.
  • ✓ Podcast case study — see how the College of American Pathologists delivers news through a daily podcast and what communicators can learn from that model.
  • ✓ Video platform strategy — explore how to tell your story across YouTube and other video platforms without treating every channel the same.
  • ✓ Editing panel discussion — a candid conversation on why every communicator needs an editor, because even good writers need a sharp blade.
  • ✓ On-demand replay access — revisit the full conference after the live event.
  • ✓ Certificate of Completion recognizing your professional development.

SPEAKERS

Learn from experienced communicators across reporting, storytelling, editing, AI, podcasting, and video.

INTERESTED IN SPEAKING?

Contact Event Producer Charlotte Olivier

Jim Ylisela

Jim Ylisela

Reporting · Storytelling · Editing

Jim Ylisela helps communicators become stronger reporters and storytellers by showing how better questions, sharper judgment, and clearer structure turn raw information into communication people remember.

Steve Crescenzo

Steve Crescenzo

AI · Reporting · Communication

Steve Crescenzo shows communicators how to use AI as a reporting partner, helping them ask better questions, uncover stronger material, and keep human judgment at the center.

Tom Corfman

Tom Corfman

Storytelling · Journalism

Tom Corfman brings deep journalism and storytelling experience, helping communicators find the real story inside complex information and shape it with clarity, sequence, and purpose.

Nancy Johnson

Nancy Johnson

Editing · Podcast News

Nancy Johnson shares how editorial planning and daily discipline can turn organizational expertise into useful recurring content, using a real-world podcast case study for communicators.

Nick Lanyi

Nick Lanyi

Writing · Podcast Storytelling

Nick Lanyi brings writing and consulting experience to the podcast case study, showing how to structure, script, and deliver timely information in an audio-first format.

Justin Allen

Justin Allen

Video · YouTube Storytelling

Justin Allen helps communicators treat YouTube and video platforms as storytelling channels, showing how to adapt messages for video-first audiences with clarity and intent.

Produced by The Event Nexus

Professional development built for today’s communicators.

Founded in 2023, The Event Nexus produces focused, expert-led virtual conferences and workshops for communication, PR, marketing, and corporate affairs professionals. In a short time, our programs have reached 2,000+ communicators across hundreds of organizations, delivering practical training designed for real-world decision-making—not theory.

We work with experienced practitioners and respected thought leaders to create learning experiences that are clear, credible, and immediately useful.

Every program is designed to help communicators perform when the stakes are high.

What Past Attendees Say

Feedback from communicators who’ve attended previous Event Nexus writing, storytelling, and communications programs.

“The training was practical, direct, and immediately useful. It helped me rethink how we gather information before we write—and how much stronger the final story becomes when the reporting is better.”

Corporate Communications Professional
Enterprise Organization

“A strong balance of fundamentals and real-world application. The sessions gave our team better ways to structure stories, sharpen messages, and edit with more purpose.”

Internal Communications Leader
Large Organization

“Well-paced and built for professionals who have to communicate complex information clearly. The focus on reporting, storytelling, editing, and AI-supported workflows was exactly what I needed.”

PR & Communications Manager
Public Sector Organization

Elevate your Internal Communications: 3 Steps to Connect with your Audience
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Join us for this free virtual event: listen better, fix what’s broken, and execute with impact.
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1:00pm - 2:30pm EST
VIRTUAL WORKSHOP
FREE VIRTUAL EVENT
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Build Stories That Hold Up

Join a two-part virtual conference designed to help communicators strengthen their reporting, sharpen their storytelling, and apply editorial discipline across written, audio, and video formats. Learn from experienced professionals—and return for a live review session to apply what you’ve learned.

REGISTER FOR THE CONFERENCE

Frequently Asked Questions

Is this conference live or on-demand?

This is a live, two-part virtual conference. The main conference takes place Thursday, June 11, 2026 from 12:00–4:30 p.m. ET, followed by a focused review session on Thursday, June 18, 2026 from 12:00–3:00 p.m. ET. A full on-demand replay will be provided to registrants after the event.

Can my team attend?

Yes. We offer both small team registration for 2–5 team members and large team registration for 6–10 team members. Team orders do not require each person to sign up separately. Each team member receives their own unique login, access to the on-demand replay, and Certificate of Completion.

What if I can’t attend the full conference live?

We recommend attending live, especially for the June 18 review session. That said, registrants will receive access to the on-demand replay after the conference.

What happens during the review session?

The June 18 session is a practical review and critique session. Attendees will be invited to submit written, audio, or video work in advance for possible review by selected speakers. The goal is to apply the lessons from Day One to real communication work.

Do I need to submit work to attend the second session?

No. Submitting work is optional. Attendees can still benefit by observing the review process, hearing speaker feedback, and seeing how reporting, storytelling, editing, and platform choices affect real examples.

What topics will the conference cover?

Sessions will cover reporting fundamentals, using AI to become a better reporter, storytelling structure, daily podcasting as a news-delivery format, YouTube and video storytelling, and why every organization needs strong editing.

Will I receive a certificate?

Yes. Each registrant, including each person included in a team order, will receive a Certificate of Completion after the conference to recognize their professional development.

Who should attend this conference?

This conference is designed for corporate communications, internal communications, PR, marketing, content, and editorial professionals who need to gather better information, tell stronger stories, edit with more discipline, and adapt communication across written, audio, video, and AI-supported workflows.

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